Change and Communication

Right content. Right people. Right time. Proven. Deliver change information to the people affected, choose how they should engage and maintain evidence of acknowledgement, understanding or feedback.

Make Change Relevant

Organisational changes affect different people in different ways. CT365 helps content owners target communication by role, team, location, profile or other business-relevant criteria.

Use the same approach for:

  • New policies and ways of working
  • Technology and process changes
  • Workplace or organisational updates
  • Awareness and adoption campaigns

Employees see the information that applies to them without having to work through organisation-wide messages that may not be relevant.

Make every message more relevant from the start.

Give People One Clear Story

Bring the change story together in SharePoint so people can quickly understand:

  • Why the change is happening
  • What is changing
  • How it affects them
  • What they need to do
  • Where to find guidance and support

Highlight new and updated information and keep the supporting content close to the required action.

Move beyond sending an announcement. Give people a clear path from awareness to action.

Choose How People Engage

Match the interaction to the communication rather than relying on email delivery or page views alone.

Use:

  • Read to capture acknowledgement of an important change
  • Quiz where understanding needs to be demonstrated
  • Feedback to learn what is clear, what is working and where people need more support
  • Automatic tracking where an explicit response is unnecessary

Different audiences can receive the information and interaction appropriate to their role in the change.

Ask for the response the change actually requires.

Measure Reach and Response

Review engagement across the people affected by the change.

See:

  • Completed and outstanding acknowledgements
  • Quiz attempts and results
  • Submitted feedback
  • Status across target audiences
  • Where follow-up may still be required

CT365 helps change teams move from assumed reach to evidence of acknowledgement, understanding and response.

Know whether the right people received the message — and what happened next.

Right content. Right people. Right time. Proven.

Have questions? Contact us